Joy Holiday, established in 1995, is a wholesale/retail tour and event management company with three areas of specialization:

•  Outbound holidays: We offer leisure and educational tours, special interest travel and convention arrangements from the USA/Canada to Asia

•  Local Bus Tours: We offer packaged tours to various locales in the USA with residents of the USA, Canada and other nations, usually presented bilingually

•  Inbound holidays: We offer tours to people from Asia visiting the USA and Canada

Since 2004, under new management, we have been developing new ecotourism and specialized itineraries as well as offering special event organization for travelers to and from China.

Our philosophy: We strive to bring the utmost quality of service at reasonable prices. Quality of service is, in fact, our core belief, and think it revolves around core moral values and attitude. It’s about giving joy to people’s lives and helping them as needed.

Our people: Most of our people are like family, and like family, they are honest, hard-working and dedicated Asians and non-Asians who understand both the US and China, which we know is vital in creating a tour or program for visitors to either area. Since we can communicate in both English and Chinese, we ensure the most efficient, enjoyable and memorable holiday possible.

Our equipment: For our USA tours and services, we use only the finest transportation: our own bus company consisting of 57-passenger buses, 30-passenger mini buses and 15- and 7-passenger vans and luxury cars. All are DOT and CA PUC certified.  

Our credibility: Joy Holiday is a member of the Better Business Bureau with an A+ rating, an active member of the National Tour Association (NTA) and is also registered with California’s Sellers of Travel Programs. Furthermore, as a member of the Confucius Preservation Society, we better promote education, cultural awareness, moral philosophy and social harmony. Our CEO, Harry Chen, is active in the local community, giving back to the area he loves.  We’ve also been recognized as leaders in the Bay Area Asian American community, interviewed by local television stations many times.  

Our future and vision: Recently, we’ve begun a brand new venture partnership with a highly experienced tour provider in Canada. And we’re investing in a 5-star hot springs resort and spa in Central China, providing jobs to local workers. We’re extremely excited about both ventures!

We intend to bring joy, beauty and prosperity to our “family” of travelers and future clients and envision a world united, hand in hand.

What Sets Joy Holiday Apart

First of all, in China, we offer flexibility as no other travel to China company does, which treats tourists in bulk, never considering their individuality and special needs. We use the best services in each province or region, never tied down to one franchise travel company there. We thus create “specialized and personalized” services for each of our travelers, treating each as a person, not just a tourist. Also, our signature tour groups are limited to less than 25 travelers (except for our “Price Buster” series). We can tailor a China tour for groups of 1 to 10, although the best prices come with groups of 16 to 25.

Our prices are also extraordinary. We offer unbelievable value for our incredible services. All our clients are surprised, overwhelmed and joyous about the amazing service they receive, becoming moved and overwhelmed. Also, our partner in China has extensive and amazing relationships with vendors such as hotels, restaurants and destinations, and we pass along the savings it offers to you. All of our hotels are rated 5 stars, unless we go to a destination where no such hotel exists. Still, rest assured, we find the best accommodations for you in such situations. Along with your American breakfast, we also treat you to American cuisine occasionally on your trip so you have familiarity and aren’t eating Chinese food for every meal. And we can deal with any dietary restrictions or allergies or other special needs you may have.

In addition, we have hosted many a cultural and economic exchange tour and convention in the USA and China and have extensive, cordial relationships with people both in the East and West. We’ve met and wooed dignitaries (see the photos) and the public in both areas. On China tours, our guests mingle and converse with dignitaries and high ranking officials, helping to better inculcate our guests into Chinese culture. Our guests thus experience new relations no other China tour company affords simply because they are our guests.

Also, our tour directors have been professionally trained by the Institute of Tour Management in San Francisco, a prestigious and exemplary school operating for over 30 years. Importantly, one of our tour directors, event managers or overall directors will fly with our guests (except in the “Price Buster” series) from the USA to Asia to oversee their experience and ensure they’re getting the most for their money because this personnel understands a point of view from an American standpoint, making certain culture shock is limited and that each guest realizes how wonderful Asian people are. Once in China, our guests experience well qualified, friendly and professionally trained English speaking Asian guides who have the utmost professionalism and respect for our clientele.

We’ve always strived to cherish the world around us and appreciate nature and culture as well as people from all ethnic, racial and gender backgrounds to ensure respect at all times. We never impart our own views upon our clients, rather allowing them to make their own decisions about all they experience, be it an exchange between a street vendor or a controversial discussion. That’s how much we respect those who travel to China with us.

Our CEO is also on the National Travel Association’s task force leadership program so we enforce its “best practices” set of rules and conduct set forth by the association’s leadership team to promote quality service and ethical business administration. Again, this shows our respect for our guests and how much we care about their joy on their holiday.

Another way we differ from other China tour companies is that we strive to show you the real China, off the beaten path locations and adventures. For example, the “Hu Tong” excursion puts on you on tricycles, taking clients back to the time when this mode of transportation was primarily used. On such an adventure, clientele will also mingle with families that still use them so they experience an adventure unlike any other.

Finally, we want clients to know we do everything possible to ensure their China tours are the best possible. We help you throughout the entire process, always there for you during a crisis.

Joy Travel would love to welcome you into our “family” of satisfied, joyous travelers! We know you’ll want to be one!